A generational force so powerful it's
reshaping an entire industry —
The social web enabled by Gen M™

There is a new generation of members upon us. They seek
experiences and are active, time-starved, and tech-savvy.
Being prestigious and privileged takes a back seat to being
practical and compelling among this group. Remaining
relevant in their lives means being connected to their world
— and that means being online with Gen M™ from MembersFirst.

Gen M™ — An integrated website management system where
content management, member communications, and social
networking converge

Gen M™ is a next-generation website management system that is as easy to use as it is effective at engaging members online. It's a complete suite of administrative and management tools that enables non-technical users to configure, update, and maintain a dynamic web presence without compromising excellence in design, features, or functionality. Gen M™ sets the new standard in delivering a truly integrated website solution complete with:

  • Enterprise-level content and website management
  • Automated member retention management and attrition defense
  • Profile and behavior-based online communications
  • Affinity and social network system management
  • Automated membership marketing and sales
  • Event registration and reservation management

An easy-to-use and cost-effective on-demand
Software-as-a-Service (SaaS) solution

Gen M™ is a fully hosted, flexible, and scalable application that is delivered via the internet as an affordable and cost-effective Software-as-a-Service (SaaS) solution. As a SaaS solution, the cost of development, infrastructure, maintenance, support, and future product enhancements is spread and shared across our entire customer base. That means no hardware. No hosting. No annual patch updates on client-server software that was not built to run on the Internet. Rather than purchasing expensive software, you subscribe to our service, like you would your cable, phone, or utility service. In this way you benefit from having continual and automated access to everything from minor fixes, product enhancements, and upgrades, to significant new functionality every time technology takes a step forward.